Candidate Experience Chatbot Case Study

National UK delivery company, Yodel tackle large volumes of hires (over 5,000) across the year and receive 5,500 applications per week over peak times. In dealing with such high volume hires, Yodel found it increasingly difficult to deliver a candidate experience equally across the whole recruitment journey and needed a solution to free up the resourcing team to focus on more value-add activities. In addition, Yodel wanted a solution that was efficient, increased their capability to provide a positive candidate experience and helped achieve high quality of hire.

Working with Meet & Engage Yodel implemented various chatbots at key stages of the recruitment journey to automate parts of the process and save days worth of time for the resourcing team, all while maintaining a high-quality candidate experience for every candidate.

This case study will cover:

  • Yodel’s ‘match-me’ bots and how they integrate seamlessly with the Yodel careers website
  • Yodel’s ‘screening’ bot and the process that it follows
  • Integration of the chatbots with Yodels ATS and creative partners
  • The results one month after implementation
  • How Meet & Engage worked with Yodel to develop a tailored solution
  • How Yodel measure and use their candidate experience data using the chatbots
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As a business, we know we need to find innovative and authentic ways of connecting with Gen Z. This ambition runs from our employer brand and attraction strategy right the way through every candidate journey and beyond. Working with Meet & Engage has enabled us to extend our reach on campus, communicate with students in a relevant way and lift the lid on the great work happening in the Diageo business.

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