Custom Email Templates
Custom Email Templates
Custom HTML templates can be uploaded to the M&E platform and used for scheduled email sent from the platform, i.e. event reminders, follow-up emails to all attendees and comms to registrants who didn’t attend.
Some changes to existing templates may be needed to make them compatible with the M&E emailer.
Things to Note
Any images and assets linked in the template should point to resources on non-M&E servers
Only a single .htm / .html file can be uploaded for each template – not a .zip file including assets
As reminder emails typically contain a button linking registrants to the event at the start time but follow-up emails do not, it is sensible to configure and upload two templates – one with a button and one without. Templates must contain certain tags for them to be compatible with the M&E system.
Tags
The M&E emailer uses tags to insert bits of information into the email when sending. These look like {{this}} and reference certain traits that should be swapped out before sending. The following are the required and supported tags.
| Tag | Description | Required? |
|---|---|---|
| {{body}} | Body content, swapped in from the editor in the event emailer | Yes |
| {{displayname}} | The name of the recipient, used in salutation | No |
| {{accountName}} | The M&E account from which the email is being sent | No |
| {{logo}} | The M&E account logo (the same as the one shown on the landing page) | No |
| {{eventid}} | The event ID corresponding to the event about which the email is being sent | No |
| {{eventTitle}} | The title of the event about which the email is being sent; matches the ‘Title’ field in the event scheduler | No |
| {{eventlinkhref}} | A URL pointing the participant at the M&E landing page and event. Use in link or buttons taking the user to the event about which this email is being sent | No |
If you require assistance with configuration of your templates prior to usage, please contact the M&E Support team by email: help@meetandengage.com.