SHARE
Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someone

Webinar

The Changing Nature of Employer Branding - Storytelling and Conversation are your New Branding

It’s time for employer branding to come of age. We need to tell more honest, emotively driven stories that highlight culture, acceptance, diversity, trust and humanity if we are going to capture the hearts and minds of the future generations of talent.

To do this, we need to come away from allowing our content (principally, the Employer Value Proposition) to be dictated by what executive committees want to say and pay more attention to what our audiences want to hear and how they want to feel. We need to re-think how we measure success, because whilst we continue with our transactional compulsion to attach every pound spent to a bum on a seat, we may never successfully build an enduring employer brand.

Join our very own Nicola Sullivan alongside Independent Employer Branding Consultant, David Thompson for an engaging webinar where they’ll share their view, thoughts and experiences on all of the above and more.

This webinar has now ended. If you missed it, please register to watch the webinar in full below.

 

Meet the HOSTS

DAVID THOMPSON
Independent Employer Branding Consultant

NICOLA SULLIVAN
Director
Meet & Engage

SHARE
Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someone

SUBSCRIBE TO
MEET & ENGAGE INSIGHTS

SIMILAR INSIGHTS

Candidate Experience The New Battleground - Interview Image

Student Recruitment

Candidate Experience: The New Battleground

Candidate Experience Is No Longer A ‘Nice To Have’ – It’s A Necessity   The start of 2018 will have […]

Nicola Sullivan | February 22, 2018

Talent Acquisition

The Role Of Technology In Recruitment

“Alexa, Find Me A Job!”   After looking through research by Manpower on the use of technology, especially virtual assistant […]

Nicola Sullivan | August 21, 2018

Graduate Candidates

Student Recruitment

Top Considerations For Graduate Recruiters

The Importance of Creating an Engaging Experience   Last year, I attended a great session with Stephen Isherwood from the ISE […]

Ali Hackett | December 7, 2017